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From College Radio to the Multi-Op Mindset Rosice started like many of us do—DJing in college and dabbling in clubs and radio. But unlike others, he stumbled into the concept of a multi-op DJ business by accident. “I didn’t even know you could hire multiple DJs to work for you,” he said. “It blew my […]
Imposter syndrome doesn’t care how many gigs you’ve crushed, how many 5-star reviews you’ve earned, or how many stages you’ve rocked. It can sneak in when you’re scrolling Instagram, watching other DJs “crush it,” or just sitting alone wondering if you’re really good enough to keep growing your business. If that sounds familiar, you’re not
Running a DJ company comes with its fair share of challenges. From managing bookings and contracts to organizing gear and sending client communications, the sheer volume of tasks can be overwhelming. That’s why automation and efficiency are becoming key differentiators between DJs who are just getting by and those who are scaling into six- and
In the event entertainment industry, success isn’t just about being great at what you do—it’s about being known for being great. You want to be the first call when someone needs a DJ, AV specialist, or event partner. That’s what being the guy (or the person) in your market is all about. Today, I’m breaking
Running a successful multi-op DJ company isn’t just about playing music. It’s about recognizing opportunities, building relationships, and strategically expanding your services. In a recent episode of The Million Dollar Multi-Op Podcast, Geoffrey Sandler, owner of Celebrations Entertainment, speaks about about how he transformed his DJ business into a multi-million-dollar operation. The key? Saying yes
As DJs and event entertainment business owners, we often get caught up in the grind—booking gigs, managing teams, and delivering unforgettable experiences for our clients. But what happens when we hit a growth ceiling? How do we transition from being the “Michael Jordan” of our company to becoming the “Phil Jackson”—the leader who builds and
When it comes to building a long-lasting and thriving DJ business, few people have done it better than Todd Powers. With over 33 years in the industry, Todd has mastered the art of staying relevant, adapting to change, and maintaining a passion for his craft. In a recent episode of the Million Dollar Multi-Op Podcast,
Stop Saying “That Doesn’t Apply to Me” and Start Learning Like a CEO As DJs and entertainment business owners, we often dismiss new ideas too quickly. How many times have you read an article, attended a seminar, or listened to a podcast and thought, “That doesn’t apply to me?” Maybe the advice came from a
In the world of event entertainment, many DJs start as passionate performers who later find themselves wrestling with the business side of things. But what if you approached it differently? What if you focused on building a business first and let talented DJs handle the performance side? That’s exactly what Glenn McKay of G&M Event
Sales is the lifeblood of your DJ business. You can have the best branding, the tightest operations, and the most incredible performances, but if you’re not closing sales, you’re not growing. In a recent episode of the Million Dollar Multi-Op Podcast, host David Osborne sat down with industry expert Matt Radicelli to discuss the crucial
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