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Running a successful multi-op DJ company isn’t just about playing music. It’s about recognizing opportunities, building relationships, and strategically expanding your services. In a recent episode of The Million Dollar Multi-Op Podcast, Geoffrey Sandler, owner of Celebrations Entertainment, speaks about about how he transformed his DJ business into a multi-million-dollar operation. The key? Saying yes […]
As DJs and event entertainment business owners, we often get caught up in the grind—booking gigs, managing teams, and delivering unforgettable experiences for our clients. But what happens when we hit a growth ceiling? How do we transition from being the “Michael Jordan” of our company to becoming the “Phil Jackson”—the leader who builds and
When it comes to building a long-lasting and thriving DJ business, few people have done it better than Todd Powers. With over 33 years in the industry, Todd has mastered the art of staying relevant, adapting to change, and maintaining a passion for his craft. In a recent episode of the Million Dollar Multi-Op Podcast,
Stop Saying “That Doesn’t Apply to Me” and Start Learning Like a CEO As DJs and entertainment business owners, we often dismiss new ideas too quickly. How many times have you read an article, attended a seminar, or listened to a podcast and thought, “That doesn’t apply to me?” Maybe the advice came from a
In the world of event entertainment, many DJs start as passionate performers who later find themselves wrestling with the business side of things. But what if you approached it differently? What if you focused on building a business first and let talented DJs handle the performance side? That’s exactly what Glenn McKay of G&M Event
Sales is the lifeblood of your DJ business. You can have the best branding, the tightest operations, and the most incredible performances, but if you’re not closing sales, you’re not growing. In a recent episode of the Million Dollar Multi-Op Podcast, host David Osborne sat down with industry expert Matt Radicelli from Mentor Pods to
As a DJ business owner, you know how important sales are to your company’s growth. But what happens when you get too busy to handle every sales call yourself? Scaling up by training a salesperson can be a game-changer—but only if you do it right. In this post, we break down insights from a recent
Running a successful event entertainment company takes more than just talent—it requires a team that feels like family. A team aligned with your core values, motivated to grow, and eager to stick around for the long haul. This blog post, inspired by my podcast episode, dives deep into how you can foster a winning team
In a recent episode of the Million Dollar Multi-Op Podcast, David Osborne sat down with Jason Henninger, owner of Kentucky Pro DJ, to uncover the secrets behind his successful DJ multi-op business. With over a decade of experience, Jason has built a brand rooted in relationships—both within his team and with external partners. Here are
When it comes to running a successful event entertainment company, quarter one (Q1) often feels like the slow season. But what if this “off-season” could become your most powerful season yet? For DJs and event company owners, Q1 is a golden opportunity to set the foundation for a year of growth, efficiency, and profitability. Let’s
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